July 13, 2007
Microsoft On Search Gains & Live Search Club
Earlier this week, Microsoft got some positive news about its search share growing thanks to a Live Search Club program it started in May. But then came the criticisms. Was the traffic just off people using robots to win prizes? Nope, says Microsoft. I had a short talk with the new general manager of Window Live's search business group, Brad Goldberg, earlier today. The traffic comes from real people, and he thinks Microsoft will retain those people over time.
